Flutter appoints Amy Howe as new CEO of FanDuel

Online gambling giant Flutter Entertainment has announced the promotion of Amy Howe as Chief Executive of its flagship US subsidiary, FanDuel.

The announcement comes just days after the FanDuel brand entered the Connecticut sports betting market.

Amy Howe appointed as FanDuel CEO

Announced today, Flutter confirmed that Howe has been promoted to full-time CEO for Flutter’s US betting and gaming brand FanDuel.

Howe joined FanDuel in February 2021 as President with responsibility for leading the company’s core commercial functions across its Sportsbook, Casino, Racing, and Daily Fantasy businesses. She was appointed Interim CEO in July.

Prior to joining FanDuel, Howe was Global Chief Operating Officer of Ticketmaster. According to the announcement, during her tenure, she led the transformation and modernization of the company’s ticketing platform, doubling its growth in gross ticketing value and growing its mobile app customer base by 400%.

Before this, Howe was a Partner at McKinsey & Company where she enjoyed a distinguished 15-year career advising clients in the Media & Entertainment, Retail, and Consumer Goods sectors on areas such as growth strategy, restructuring and turnarounds, organisational transformation, and commercial and operational excellence.

FanDuel’s new CEO is also a graduate of Cornell University and holds an MBA from Wharton Business School.

Speaking on her appointment, Howe said: “I am very pleased to be appointed the CEO of FanDuel at such an exciting time. Since joining the business, I have been very impressed by the quality of our team and the strategic advantages we enjoy in terms of brand reach, product quality and the broad expertise we leverage from being part of the wider Flutter Group. 

“That said, we must avoid complacency and remain focussed on executing on our long-term strategy to build the embedded value of the business. I look forward to working with Peter and the wider team to drive FanDuel’s continued success.”

Peter Jackson, CEO of Flutter commented: “I am delighted to confirm the appointment of Amy as our new US CEO. Since joining the business at the start of this year she has done an excellent job of leading our commercial functions and ensuring that we execute well at this critical phase of growth for our business. The expansion of the US market represents the single most exciting opportunity for Flutter today. Amy’s track record of leadership and experience in scaling a digital business will be invaluable as we look to grow our leadership position there.”

What has FanDuel been up to?

The FanDuel brand has been hard at work in recent months to build its profile in the US betting space.

Last week, FanDuel, along with DraftKings, announced the launch of their land-based casino sportsbooks at their partner casinos in the state of Connecticut. Sports betting in the state of Connecticut went live last week Thursday.

Towards the end of September,  FanDuel secured access into Washington’s sports betting market after agreeing on a market access deal with the Suquamish Tribe. Under the deal, which was agreed with the Port Madison Enterprises arm of the Tribe, which owns the Suquamish Clearwater Casino, FanDuel will launch a new sportsbook facility at the casino.